All aboard!

  • AuthorNeil
  • Date 20 March 2012
  • CategoryBranding Graphic Design

We are excited about the potential new look London Bus. A tribute to the old school bus from days gone, the first prototype was supposed to be going on service late February and will run from Victoria to Hackney in London. Depending on how the public react and passenger feedback, the design will then be rolled out across the capital.

The design was revealed last November as a full size model by Heatherwick Studio. They started the project in January after being appointed by Transport for London.

Heatherwick came onboard after an initial competition was held to find the new bus design. Capoco Design and a collaboration by Foster and Partners & Aston Martin were the two winners.

The new bus has more entrances, three in total, and two staircases allowing for quick entry and exit. There is also a rear platform, like the old bus design, for the conductor to stand on if needed.

The new bus design emits about half the CO2 emissions per kilometer compared to the original diesel buses says the TFL.

Thomas Heatherwick says, ‘It has been 50 years since a bus was last designed and commissioned specifically for London. This has been a once-in-a-lifetime opportunity for a team to look again at the opportunities for a new open-platform bus.’

London Mayor Boris Johnson says, [This] is the latest, greatest masterpiece of British engineering and design, and I am certain it will become a much loved and iconic vehicle akin to the legendary Routemaster from which it draws so much inspiration.’

Will look forward to seeing them on the streets of London soon and will definitely be taking a ride when I am back in the summer.